Report: Iron Maiden Set to Break Nordic Record
The following report is courtesy of Pollstar:Live Nation international chairman Thomas Johansson believes Iron Maiden's summer tour will break Nordic records by playing to 250,000 people across six shows.
Apart from beating Bruce Springsteen and the E Street Band, which played to just short of that figure in 2003, it will be the first time any act has played both of Sweden's major outdoors - Stockholm Stadium and Gothenburg Ullevi Stadium - during the same Scandinavian run.
Johansson and his Nordic colleagues in Denmark, Finland and Norway expect the shows to sell out, although he's not prepared to estimate how long it will take.
"We're going into Trondheim Lerkendalstadium in Norway and Horsens Gods Bane Pladsen in Denmark, which are both something of an unknown for us with Iron Maiden. In that respect we're taking something of a risk but Iron Maiden is the sort of act that gives promoters the confidence to take risks," Johansson explained.
The band's Scandinavian career shows nearly three decades of steady growth since it started out supporting KISS in 1979. The July 16-27 run is part of the act's Somewhere Back In Time World Tour.